This study investigates food manufacturers and retailers attitudes concerning offering healthy and low-cost food to consumers. Results show that the main barriers are: price perception, costs of production, easy accessibility of unhealthy food, and lack of supporting public policy. Solutions include consumers' heightened awareness and knowledge, affordability, better food chain coordination, positioning strategy, and healthy food campaigns. Bigger food manufacturers and retailers, although cautious, are more capable than smaller size enterprises in implementing relevant investment strategies. All food system actors, from agribusinesses to consumers and policymakers, need to play a role in furthering the initiative.
TY - JOUR
AU - Samoggia, Antonella
AU - Arvola, Anne
AU - Bertazzoli, Aldo
AU - Gurinović, Mirjana A.
AU - Hendrixson, Vaiva
AU - Rivaroli, Sergio
AU - Ruggeri, Arianna
PY - 2014
UR - http://rimi.imi.bg.ac.rs/handle/123456789/525
AB - This study investigates food manufacturers and retailers attitudes concerning offering healthy and low-cost food to consumers. Results show that the main barriers are: price perception, costs of production, easy accessibility of unhealthy food, and lack of supporting public policy. Solutions include consumers' heightened awareness and knowledge, affordability, better food chain coordination, positioning strategy, and healthy food campaigns. Bigger food manufacturers and retailers, although cautious, are more capable than smaller size enterprises in implementing relevant investment strategies. All food system actors, from agribusinesses to consumers and policymakers, need to play a role in furthering the initiative.
PB - Wageningen Academic Publishers, Wageningen
T2 - International Food & Agribusiness Management Review
T1 - Offering Low-Cost Healthy Food: an Exploration of Food Manufacturers' and Retailers' Perspectives
EP - 58
IS - 4
SP - 27
VL - 17
UR - conv_3392
ER -
@article{
author = "Samoggia, Antonella and Arvola, Anne and Bertazzoli, Aldo and Gurinović, Mirjana A. and Hendrixson, Vaiva and Rivaroli, Sergio and Ruggeri, Arianna",
year = "2014",
abstract = "This study investigates food manufacturers and retailers attitudes concerning offering healthy and low-cost food to consumers. Results show that the main barriers are: price perception, costs of production, easy accessibility of unhealthy food, and lack of supporting public policy. Solutions include consumers' heightened awareness and knowledge, affordability, better food chain coordination, positioning strategy, and healthy food campaigns. Bigger food manufacturers and retailers, although cautious, are more capable than smaller size enterprises in implementing relevant investment strategies. All food system actors, from agribusinesses to consumers and policymakers, need to play a role in furthering the initiative.",
publisher = "Wageningen Academic Publishers, Wageningen",
journal = "International Food & Agribusiness Management Review",
title = "Offering Low-Cost Healthy Food: an Exploration of Food Manufacturers' and Retailers' Perspectives",
pages = "58-27",
number = "4",
volume = "17",
url = "conv_3392"
}
Samoggia, A., Arvola, A., Bertazzoli, A., Gurinović, M. A., Hendrixson, V., Rivaroli, S.,& Ruggeri, A.. (2014). Offering Low-Cost Healthy Food: an Exploration of Food Manufacturers' and Retailers' Perspectives. in International Food & Agribusiness Management Review
Wageningen Academic Publishers, Wageningen., 17(4), 27-58.
conv_3392
Samoggia A, Arvola A, Bertazzoli A, Gurinović MA, Hendrixson V, Rivaroli S, Ruggeri A. Offering Low-Cost Healthy Food: an Exploration of Food Manufacturers' and Retailers' Perspectives. in International Food & Agribusiness Management Review. 2014;17(4):27-58.
conv_3392 .
Samoggia, Antonella, Arvola, Anne, Bertazzoli, Aldo, Gurinović, Mirjana A., Hendrixson, Vaiva, Rivaroli, Sergio, Ruggeri, Arianna, "Offering Low-Cost Healthy Food: an Exploration of Food Manufacturers' and Retailers' Perspectives" in International Food & Agribusiness Management Review, 17, no. 4 (2014):27-58,
conv_3392 .
